Mentega Lagoon Water-based Pomade
Mentega Lagoon combines some of the best characteristics of traditional oil-based pomade but with water-based attributes such as water-solubility, minus the greasiness. It is designed to be a grippy strong hold pomade with a low shine finish—not overly matte but not too shiny.
It has the versatility to style a slick and tight or a more natural look. It is also re-stylable throughout the day like traditional pomade, although slightly grippier. There will be minimal build-up when a heavy amount is applied.
Scent: Orange Meringue Bloom
For the longest time, we desired to create a water-based (mostly for its water-solubility) pomade that has a phenomenal hold but sits well in between a product that is slick and something that has texturising abilities. The goal was to create a strong holding product without too much hardening (like with a gel-type product) to retain the ability to restyle; hopefully there won't even be a need to restyle due to the sufficient hold.
With the hot and sunny weather in Malaysia (summer all year long), strong hold products easily break down. We needed something that really worked in our climate. To achieve this, we knew we need two anchoring elements - hold and endurance. We did this by introducing new blends of ingredients to reinforce the product hold.
Emphasising on the water-based value of the product, we decided on the name Lagoon, as well as blue to be the product colour to symbolise the water element and an antipodal to the heat of the weather.
The invention of the hair cream in the late 1920s set in motion a path that would change the market in the hair grooming industry. The hair cream did not only serve as an alternative for hair oil, which was created for shiny and slick hairdo’s and to soften hair, but also to be less greasy, cleaner and water-soluble.
Since then, the hair cream became a staple and man’s true best friend. There’s no better time than now to pick it back up from the shelf where you (or your grandparents) left it.
The characteristics of the Mentega Whippy Hair Styling Cream are simple but significant – high shine, light hold coupled with heavy slickness, which gives you all the control you want and has effortless flexibility by softening and moisturising hair. It sure will keep you a well-groomed fellow!
Mentega Creamy jr. is the little one of our Mentega Creamy Hair Clay.
Creamy has a firm hold but remains light-weight; perfect to lift your hair for good volume. It has a natural matte finish for definition and texture. Re-stylable throughout the day like pomade but absolutely water soluble. Great for loose or messy styles as well as a neat natural look.
Instructions: Scoop product from jar and rub onto palms. Apply through dry or slightly damp hair. Style as desired. Store with lid tightly closed and away from heat.
Ingredients: Water, Glycerin, White Petrolatum, Shea Butter, Beeswax, Candelilla wax, Kaolin Clay, Grape Seed Oil, Castor Oil, Vitamin E Oil, Propylene Glycol, Sodium Borate, Sodium Benzoate, Essential Oils
Product Quantity: 1oz
Scent: Vanilla citrus
Looks like butter; feels like butter. The Mentega Classic Firm Hold is an oil and wax-based pomade, designed to be your hair’s daily dairy.
It has a firm hold with medium shine. It is made with nourishing ingredients such as cocoa butter and essential oils. Being an oil-based product, it is normal that it requires several washes before it comes off completely. The product residue after washing is commonly known as “build up”, which helps with keeping the hair in shape (not to mention, its moisturising benefits!) and require less product during the next application.
Packaged in a solid glass jar is 6oz of goodness, so you can butter it up as much as you’d like.
This is the short version of the Swim Salt Spray. It’s palm-size and flight onboard carry friendly.
Picture yourself taking a dip in the sea or the pool (without the chlorine) and slowly feel the water create a lift in your hair and the grittiness in between the strands as the air brings your hair back to its natural form. The Salt Spray takes you for a swim to get all the volume and texture in your hair without even dipping your feet.
The Swim can double as a pre-styler for volume, texture, control and flow, as well as a standalone product for an un-styled look, which helps you direct your hair intentionally. This is what creates the effortlessly styled profile.
Instructions: Shake bottle well. Spritz evenly on dry or slightly damp hair and blow-dry for best results. Air-dry to achieve a more effortless look. Spray more pumps for extra texture and volume. If used as a pre-styler, use a primary product such as pomade, clay, paste etc. after Swim has completely dried in hair. Blow-dry for best results.
Ingredients: Aqua, PEG-40 Hydrogenated Castor Oil, Magnesium Sulfate, Aloe Vera Gel, Polysorbate 20, Glycerin, Essential Oils
Product Quantity: 1.7 fl oz
Scent: Zesty breeze